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Your sales copy has the power to transform your business—it’s your 24/7 salesperson, building trust and driving conversions.
When you’re selling online, every word matters. Great copy bridges the gap between your product and your customers’ needs, showing them exactly why you’re the right choice.
The most effective copy doesn’t just showcase what you offer—it speaks your customers’ language and solves their problems.
That’s where I come in.
With over 20 years of experience in conversion copywriting, integrated communications strategy, and digital marketing, I craft copy that helps founders and CMOs like you:
- Build authentic connections with your audience
- Earn their trust
- Drive meaningful growth in sales
Because when your messaging is clear, persuasive, and customer-focused, it’s not just copy—it’s a competitive advantage.
1
Give me the details on your needs, "misses" and sales goals. Let’s see if we’re a fit.
2
Share what you have. Your customer research is a great starting point. I'll assess whether I have what I need to write the copy YOU need.
3
I'll analyze the data and Voice of Customer to pull out the critical info that moves the needle.
4
I dial it in and develop the draft.
5
You receive the copy, review it and provide detailed feedback.
6
With the final polished copy, we start testing
and optimizing.
Megan van groll, founder & principal, evoke & engage. Project: gosunny.org
Laura nailed the consumer-level articulation of each value proposition.
She put it all into the reader's words and made them feel like we were speaking to them individually. The copy felt very conversational yet persuasive in a way that does not necessarily come naturally to all copywriters, even those with an editorial or consumer focus.
The conversion rates are extremely high.
Karen McCall, founder & principal, fRI.
Project: MONEYGRIT.COM
I’ve never worked with a copywriter who cared as much as Laura.
She not only helps us triple our sales goals, she gives me peace of mind. I don't fret about the marketing or spend hours on revisions, which allows me the opportunity to spend my energy envisioning my next steps.
Her work is so complimentary to my brand. I am confident in the way I’m presenting my business to the world.
The conversion rates are extremely high.
- Maria armstrong, former sales director, michael kors
I believe strongly in teamwork; this and her integrity stood out to me while working with Laura.
She immediately became part of the team, and as a result, exceeded my expectations. Her ability to listen and adapt strategy was an integral element in achieving sales targets.
Plus, the girl can write!
the girl can write!
COLETTE BARON-REID
moneygrit.
HADAR SHEMESH
lola & earl
pathways 2 parenthood
DANIELLE MACKINNON
parenting for the future
Dr. CLEOPATRA KAMPERVEEN
ROSEMIN MADHAVJI
CHELA DAVISON
COVET & MANE
GINA GOMEZ
Heidi Brockmyre
catherine duncan
green ivy education
CARRIE MONTGOMERY
OPEKA FIT
FEESBY & BLEEKS
National Institute of transfer students
MORELLI WRITERS AGENCY
RICHELLE FREDSON
DR. MARIE-HELENE PELLETIER
ALLISON DAVIS
SKY HORSE ACADEMY
schedule an intro call here
Exceptional service comes personalized. Let me figure out how to best meet your needs in a 30-minute call.